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<channel>
	<title>macadaan</title>
	<link>http://macadaan.com</link>
	<description>macadaan</description>
	<pubDate>Mon, 25 Mar 2013 11:17:22 +0000</pubDate>
	<generator>http://macadaan.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Brief Encounter</title>
				
		<link>http://macadaan.com/Brief-Encounter</link>

		<comments>http://macadaan.com/following/macadaan.com/Brief-Encounter</comments>

		<pubDate>Mon, 25 Mar 2013 11:17:22 +0000</pubDate>

		<dc:creator>macadaan</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1020089</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/1/34691/1020089/myspace-1.jpg" width="670" height="453" width_o="670" height_o="453" src_o="http://payload.cargocollective.com/1/1/34691/1020089/myspace-1_o.jpg" data-mid="4899245"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/1020089/myspace-2.jpg" width="670" height="453" width_o="670" height_o="453" src_o="http://payload.cargocollective.com/1/1/34691/1020089/myspace-2_o.jpg" data-mid="4899271"  border="0" align="left"/&#62;
Download article from Feb 2011 issue of Computer Arts</description>
		
		<excerpt> Download article from Feb 2011 issue of Computer Arts</excerpt>

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	<item>
		<title>Twiistup</title>
				
		<link>http://macadaan.com/Twiistup</link>

		<comments>http://macadaan.com/following/macadaan.com/Twiistup</comments>

		<pubDate>Mon, 25 Mar 2013 11:17:14 +0000</pubDate>

		<dc:creator>macadaan</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">951711</guid>

		<description>Los Angeles, 2007

&#60;img src="http://payload.cargocollective.com/1/1/34691/951711/3336687543_611e5e5e71.jpeg" width="500" height="332" width_o="500" height_o="332" src_o="http://payload.cargocollective.com/1/1/34691/951711/3336687543_611e5e5e71_o.jpeg" data-mid="4571516"  border="0" align="left"/&#62;
Twiistup 5 in a hangar in Santa Monica

I created Twiistup as a way to bring creative people together to celebrate their creations. I ran Twiistup in Los Angeles from 2007-2009. Twiistup was sold in 2009 and continues in LA.</description>
		
		<excerpt>Los Angeles, 2007   Twiistup 5 in a hangar in Santa Monica  I created Twiistup as a way to bring creative people together to celebrate their creations. I ran...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Cord Taco</title>
				
		<link>http://macadaan.com/Cord-Taco</link>

		<comments>http://macadaan.com/following/macadaan.com/Cord-Taco</comments>

		<pubDate>Tue, 08 Jan 2013 21:42:41 +0000</pubDate>

		<dc:creator>macadaan</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">4729430</guid>

		<description>&#60;img src="http://payload121.cargocollective.com/1/1/34691/4729430/cordtaco_1.png" width="583" height="500" width_o="583" height_o="500" src_o="http://payload121.cargocollective.com/1/1/34691/4729430/cordtaco_1_o.png" data-mid="25225256"  border="0" align="left"/&#62;&#60;img src="http://payload121.cargocollective.com/1/1/34691/4729430/cordtaco_3.png" width="583" height="500" width_o="583" height_o="500" src_o="http://payload121.cargocollective.com/1/1/34691/4729430/cordtaco_3_o.png" data-mid="25225261"  border="0" align="left"/&#62;&#60;img src="http://payload121.cargocollective.com/1/1/34691/4729430/cordtaco_4.png" width="583" height="500" width_o="583" height_o="500" src_o="http://payload121.cargocollective.com/1/1/34691/4729430/cordtaco_4_o.png" data-mid="25225253"  border="0" align="left"/&#62;&#60;img src="http://payload121.cargocollective.com/1/1/34691/4729430/cordtaco_2.png" width="583" height="500" width_o="583" height_o="500" src_o="http://payload121.cargocollective.com/1/1/34691/4729430/cordtaco_2_o.png" data-mid="25225259"  border="0" align="left"/&#62;&#60;img src="http://payload121.cargocollective.com/1/1/34691/4729430/cordtaco_5.png" width="583" height="500" width_o="583" height_o="500" src_o="http://payload121.cargocollective.com/1/1/34691/4729430/cordtaco_5_o.png" data-mid="25225254"  border="0" align="left"/&#62;

http://thisisground.com</description>
		
		<excerpt>  http://thisisground.com</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>First few months at Science</title>
				
		<link>http://macadaan.com/First-few-months-at-Science</link>

		<comments>http://macadaan.com/following/macadaan.com/First-few-months-at-Science</comments>

		<pubDate>Sun, 11 Mar 2012 13:30:36 +0000</pubDate>

		<dc:creator>macadaan</dc:creator>
		
		<category><![CDATA[ux, design]]></category>

		<guid isPermaLink="false">2981330</guid>

		<description>
So far we've shipped 5 projects in our first few months. Here's a recap..

Dollar Shave Club, blades delivered for a few bucks.

&#60;img src="http://payload34.cargocollective.com/1/1/34691/2981330/dsc-home_905.jpg" width="905" height="718" width_o="1300" height_o="1032" src_o="http://payload34.cargocollective.com/1/1/34691/2981330/dsc-home_o.jpg" data-mid="15188280"  border="0" align="left"/&#62;

More.

DogVacay, pet boarding marketplace.

&#60;img src="http://payload34.cargocollective.com/1/1/34691/2981330/DogVacay_home copy_905.jpg" width="905" height="696" width_o="1300" height_o="1001" src_o="http://payload34.cargocollective.com/1/1/34691/2981330/DogVacay_home copy_o.jpg" data-mid="15188249"  border="0" align="left"/&#62;

http://science-inc.com/2012/03/01/doggy-door-opens-for-dogvacay-business/

More

Wittlebee, Kids clothes subscription

&#60;img src="http://payload34.cargocollective.com/1/1/34691/2981330/wittlebee_home-1_905.png" width="905" height="718" width_o="1300" height_o="1032" src_o="http://payload34.cargocollective.com/1/1/34691/2981330/wittlebee_home-1_o.png" data-mid="15188296"  border="0" align="left"/&#62;

More

MeUndies, underwear subscription

&#60;img src="http://payload34.cargocollective.com/1/1/34691/2981330/ME-UNDIES-HOME_promo_905.png" width="905" height="684" width_o="1112" height_o="841" src_o="http://payload34.cargocollective.com/1/1/34691/2981330/ME-UNDIES-HOME_promo_o.png" data-mid="15188285"  border="0" align="left"/&#62;

More

Uncovet, daily fashion finds

&#60;img src="http://payload34.cargocollective.com/1/1/34691/2981330/Uncovet-TodaysFinds-edgy-737x1024_905.jpeg" width="737" height="1024" width_o="737" height_o="1024" src_o="http://payload34.cargocollective.com/1/1/34691/2981330/Uncovet-TodaysFinds-edgy-737x1024_o.jpeg" data-mid="21124698"  border="0" align="left"/&#62;

</description>
		
		<excerpt> So far we've shipped 5 projects in our first few months. Here's a recap..  Dollar Shave Club, blades delivered for a few bucks.    More.  DogVacay, pet boarding...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload34.cargocollective.com/1/1/34691/2981330/prt_1346900652.jpeg" />

	</item>
		
		
	<item>
		<title>Urbandig</title>
				
		<link>http://macadaan.com/Urbandig</link>

		<comments>http://macadaan.com/following/macadaan.com/Urbandig</comments>

		<pubDate>Tue, 20 Sep 2011 02:43:50 +0000</pubDate>

		<dc:creator>macadaan</dc:creator>
		
		<category><![CDATA[iphone, app]]></category>

		<guid isPermaLink="false">2028696</guid>

		<description>Handcrafted off the beaten experiences in an app.
Download

&#60;img src="http://payload.cargocollective.com/1/1/34691/2028696/IMG_1115.jpg" width="333" height="500" width_o="333" height_o="500" src_o="http://payload.cargocollective.com/1/1/34691/2028696/IMG_1115_o.jpg" data-mid="10088856"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/2028696/IMG_1160.jpg" width="333" height="500" width_o="333" height_o="500" src_o="http://payload.cargocollective.com/1/1/34691/2028696/IMG_1160_o.jpg" data-mid="10088857"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/2028696/onboarding2.jpg" width="333" height="500" width_o="333" height_o="500" src_o="http://payload.cargocollective.com/1/1/34691/2028696/onboarding2_o.jpg" data-mid="10088858"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/2028696/photo 2.jpg" width="373" height="500" width_o="373" height_o="500" src_o="http://payload.cargocollective.com/1/1/34691/2028696/photo 2_o.jpg" data-mid="10088859"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/2028696/photo.jpg" width="500" height="373" width_o="500" height_o="373" src_o="http://payload.cargocollective.com/1/1/34691/2028696/photo_o.jpg" data-mid="10088860"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/2028696/rabbit.jpg" width="497" height="500" width_o="497" height_o="500" src_o="http://payload.cargocollective.com/1/1/34691/2028696/rabbit_o.jpg" data-mid="10088861"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/2028696/rabbit-cheese5.png" width="500" height="611" width_o="500" height_o="611" src_o="http://payload.cargocollective.com/1/1/34691/2028696/rabbit-cheese5_o.png" data-mid="10088899"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/2028696/298943_10150265080336402_713911401_8171064_3080303_n.jpg" width="500" height="374" width_o="500" height_o="374" src_o="http://payload.cargocollective.com/1/1/34691/2028696/298943_10150265080336402_713911401_8171064_3080303_n_o.jpg" data-mid="10088955"  border="0" align="left"/&#62;</description>
		
		<excerpt>Handcrafted off the beaten experiences in an app. Download  </excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/34691/2028696/prt_1316505759.jpg" />

	</item>
		
		
	<item>
		<title>Exit Through The Gift Shop Movie Poster </title>
				
		<link>http://macadaan.com/Exit-Through-The-Gift-Shop-Movie-Poster</link>

		<comments>http://macadaan.com/following/macadaan.com/Exit-Through-The-Gift-Shop-Movie-Poster</comments>

		<pubDate>Tue, 28 Jun 2011 11:12:26 +0000</pubDate>

		<dc:creator>macadaan</dc:creator>
		
		<category><![CDATA[minimal movie poster, illustration]]></category>

		<guid isPermaLink="false">1655782</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/1/34691/1655782/Exit Through The Gift Shop by macadaan[minimalmovieposters].gif" width="472" height="700" width_o="472" height_o="700" src_o="http://payload.cargocollective.com/1/1/34691/1655782/Exit Through The Gift Shop by macadaan[minimalmovieposters]_o.gif" data-mid="8125222"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/34691/1655782/prt_1309277364.gif" />

	</item>
		
		
	<item>
		<title>Glue Design Standards</title>
				
		<link>http://macadaan.com/Glue-Design-Standards</link>

		<comments>http://macadaan.com/following/macadaan.com/Glue-Design-Standards</comments>

		<pubDate>Thu, 23 Jun 2011 16:45:55 +0000</pubDate>

		<dc:creator>macadaan</dc:creator>
		
		<category><![CDATA[design, standards, ux, ixd]]></category>

		<guid isPermaLink="false">1636875</guid>

		<description>Glue is a guiding framework for ongoing product design, based on common elements and visual language that make up the current brand &#38; product proposition, with flexibility to allow for vertical expression.

&#60;img src="http://payload.cargocollective.com/1/1/34691/1636875/Futura selected=.png" width="670" height="309" width_o="715" height_o="330" src_o="http://payload.cargocollective.com/1/1/34691/1636875/Futura selected=_o.png" data-mid="8028250"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/1636875/Futura lightbox login example.jpeg" width="600" height="300" width_o="600" height_o="300" src_o="http://payload.cargocollective.com/1/1/34691/1636875/Futura lightbox login example_o.jpeg" data-mid="8028249"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/1636875/states_userowned_0803102.png" width="508" height="273" width_o="508" height_o="273" src_o="http://payload.cargocollective.com/1/1/34691/1636875/states_userowned_0803102_o.png" data-mid="8028251"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/1636875/GAP_SocialActions_091410-01.png" width="600" height="372" width_o="600" height_o="372" src_o="http://payload.cargocollective.com/1/1/34691/1636875/GAP_SocialActions_091410-01_o.png" data-mid="8027775"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/1636875/Futura hover states example.png" width="670" height="580" width_o="715" height_o="620" src_o="http://payload.cargocollective.com/1/1/34691/1636875/Futura hover states example_o.png" data-mid="8027774"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/1636875/Icon_audit_121410.png" width="670" height="919" width_o="1250" height_o="1715" src_o="http://payload.cargocollective.com/1/1/34691/1636875/Icon_audit_121410_o.png" data-mid="8027773"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/34691/1636875/futura_login_specs.png" width="624" height="770" width_o="624" height_o="770" src_o="http://payload.cargocollective.com/1/1/34691/1636875/futura_login_specs_o.png" data-mid="8028248"  border="0" align="left"/&#62;Example Glue entry

UX + Design Guiding Principles

Predictable
Place a strong emphasis on familiarity, leveraging existing patterns to create a predictable and comforting environment. Establish easy-to-remember conventions and apply them throughout the products, creating an efficient, trustworthy system that requires no re-learning by the user. Place a strong emphasis on familiarity, leveraging existingpatterns to create a predictable and comforting environment.Establish easy-to-remember conventions and apply them throughout the products, creating an efficient, trustworthysystem that requires no re-learning by the user.

Clear
Start with nothing and only add what is absolutely necessary. Don’t overemphasize; if you draw attention to everything, you effectively draw attention to nothing. Decide what the primary objective of the page is and focus on that, making it clear. Successful organization can make even the most complex systems appear simple.

Transparent
Nothing conveys trust more than organization, clutter-free, comforting experiences. Tell the user what they want to know and let them feel in control of their information and experience. Save steps whenever possible. Accept blame for errors and when in doubt, apologize.

Live
Create an atmosphere that is always active, like a 24/7 party. No matter what time of day someone stops by, they’ll find people talking, new content being offered up and plenty to discover.

Details
Don’t force users to be constantly bothered by minor details (check this box, scroll this way, now that way, etc.) The vast majority of usability issues are in the details, and small annoyances that add up break the overall experience for the user.

Fluid
Anticipate the user’s needs from end-to-end, delivering the right information at the right time. Emphasize discovery, be reassuring about processes, avoid dead ends, and make it easy to recover from errors.

Responsive
Create open lines of communication with the user. Respond to interactions with simple visible changes (status bars, alerts, feedback on buttons – no extra confirmation windows or anything that goes against the flow). Be their guide through the experience – feed back and feed forward – keeping a friendly and conversational tone.

Personalized
Give the user necessary tools to tailor-fit their experience to their individual tastes and preferences, allowing for the delivery of unique and different content to each user based on those interests. The more control they have over their environment, the more personalized their experience will be and the less likely they will want to leave.

Customized
Self-expression has been and continues to be one of our strongest suits. Keep the design simple and give the user boundless opportunity to express their identity outwardly by adding customization tools to add creative elements to their space and better ways to share what they find.

Brand
Through it all, allow for our heart and soul to shine through in brief moments like badges, pre-rolls, etc. Our personality should come out and surprise you from between the lines, not be an over-the-top presence that you can’t get away from. We’re just the host, not the party.

</description>
		
		<excerpt>Glue is a guiding framework for ongoing product design, based on common elements and visual language that make up the current brand &#38; product proposition, with...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/34691/1636875/prt_1308865331.jpg" />

	</item>
		
		
	<item>
		<title>12 Monkeys Movie Poster</title>
				
		<link>http://macadaan.com/12-Monkeys-Movie-Poster</link>

		<comments>http://macadaan.com/following/macadaan.com/12-Monkeys-Movie-Poster</comments>

		<pubDate>Wed, 23 Mar 2011 02:19:30 +0000</pubDate>

		<dc:creator>macadaan</dc:creator>
		
		<category><![CDATA[minimal movie poster, illustration]]></category>

		<guid isPermaLink="false">1207830</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/1/34691/1207830/12.jpg" width="527" height="799" width_o="527" height_o="799" src_o="http://payload.cargocollective.com/1/1/34691/1207830/12_o.jpg" data-mid="5827808"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/34691/1207830/prt_1300864660.jpg" />

	</item>
		
		
	<item>
		<title>2XL</title>
				
		<link>http://macadaan.com/2XL</link>

		<comments>http://macadaan.com/following/macadaan.com/2XL</comments>

		<pubDate>Mon, 10 Jan 2011 21:58:16 +0000</pubDate>

		<dc:creator>macadaan</dc:creator>
		
		<category><![CDATA[illustration]]></category>

		<guid isPermaLink="false">923834</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/1/34691/923834/2xl.jpg" width="471" height="596" width_o="471" height_o="596" src_o="http://payload.cargocollective.com/1/1/34691/923834/2xl_o.jpg" data-mid="4430521"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/34691/923834/prt_1294718192.jpg" />

	</item>
		
		
	<item>
		<title>Tsavo</title>
				
		<link>http://macadaan.com/Tsavo</link>

		<comments>http://macadaan.com/following/macadaan.com/Tsavo</comments>

		<pubDate>Wed, 29 Dec 2010 04:49:56 +0000</pubDate>

		<dc:creator>macadaan</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">887651</guid>

		<description>Santa Monica, 2008

&#60;img src="http://payload.cargocollective.com/1/1/34691/887651/daymix-customize[1].jpg" width="670" height="1070" width_o="1024" height_o="1636" src_o="http://payload.cargocollective.com/1/1/34691/887651/daymix-customize[1]_o.jpg" data-mid="4250578"  border="0" align="left"/&#62;

&#60;img src="http://payload.cargocollective.com/1/1/34691/887651/mano.jpg" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/1/34691/887651/mano_o.jpg" data-mid="4250576"  border="0" align="left"/&#62;</description>
		
		<excerpt>Santa Monica, 2008    </excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/34691/887651/prt_1293619711.jpg" />

	</item>
		
	</channel>
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